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Millennials happy marriage with fashion and its changing trends gets a new twist as the national capital will witness ‘Stage3 on Wheels'. The initiative will help the social media crazy youngsters to indulge but not waste. The fashion-tech platform endeavors at transforming millennial India’s closets by providing affordable access to on-trend, glamorous fashion in an era when shopping has gone online.
The fashion vehicle will operate across popular spots in Delhi-NCR to provide an experience that sets the tone for the future of fashion - a dream walk-in closet that allows customers to ‘Touch, See, and Rent’ their preferred outfits! It’s ‘Fashion on the Go’. The hop-on-hop-off bus is a one-stop solution to fashion requirements for all occasions, be it a party, wedding or any other social event. The fashion on wheels bus the bus also includes a trial room where customers can try their outfits, there are onboard stylists to given fashion advices. The bus can also be booked for private events - taking any bridesmaid’s/groomsmen party, dress-up party or farewell to the next level.
Consumers can rent beautiful pieces for all occasions from a curated collection of top designer outfits and accessories at a fraction of their MRP. Consumer can also keep shop from the rails of ready-to-wear, stylish essentials co-developed by designers and celebrity stylists. The inventory will be rotated from time to time to suit relevant occasions, ensuring that customers always have the best, on-trend fashion to choose from.
Starting from January 22, 2020, the bus will be parked in areas such as Khan Market, Greater Kailash and Gurgaon, from 11 am to 7 pm. Stage3 will also roll out a calendar with pit-stops for the month for its customers to follow. Additionally, via the Express Delivery service for the Delhi-NCR region, customers can have their outfit tailor-made and delivered to their doorstep within 24 hours, making it perfect for fashion emergencies - the all-too-familiar last-minute outfit crises!
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